Mengyuan Zeng is a PhD candidate at the University of Malaya and a lecturer at Jiangxi University of Science and Technology. Her research focuses on the integration of AIGC technologies with traditional cultural practices, exploring innovative strategies to advance creative arts education and heritage studies in the context of the contemporary era. She places particular emphasis on engaging Generation Z, fostering cultural identity and participation among young people, and promoting the sustainable transmission and innovative expression of traditional culture in modern society.
Dr. Mengyuan Zeng
Presentation Title: Innovative Strategies for Transferring Intangible Hakka Cultural Heritage and Evaluating the Role of AIGC in Educational Contexts
Universiti Malaya, Malaysia
Past Speaker